ChatGPT & AI: Exactly How I'm Using it to Boost Creativity & Save Time as a Solopreneur

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AI Won’t Replace You—But It Can Be Your Best Sidekick

Feeling overwhelmed by just the thought of using AI? You’re not alone! In this episode of The Creative Bodega, I’m diving into how AI—especially ChatGPT—can become your ultimate business sidekick. From brainstorming Instagram post ideas to writing captions, emails, and even blog posts, AI can help you save time, spark creativity, and stay consistent—without losing your unique voice. I’m sharing exactly how I use AI in my daily workflow, how to create your own personalized AI assistant, and why this tool is a game-changer for solopreneurs. Ready to streamline your content and work smarter? Tune in now!

📌 Things I cover inside the episode:
✨ How AI can help you save hours on content creation without replacing your creativity.
✨ The step-by-step process to creating your own AI assistant inside ChatGPT.
✨ How I use AI for brainstorming Instagram posts, email subject lines, and podcast topics.
✨ The biggest AI mistakes to avoid (and how to keep your content feeling authentic).
✨ My favorite ways to repurpose content using AI—so you’re not always starting from scratch.

How to Use AI as Your Ultimate Content Creation Sidekick

AI is not here to replace your creativity—but it will be your best sidekick.

If you've ever felt overwhelmed by content creation, marketing, and the never-ending to-do list of solopreneurship, you're farrr from alone. As female service-based entrepreneurs, we wear all the hats—creator, marketer, admin, coach, and so much more.

But what if you had a tool that could help you generate ideas, refine your messaging, and repurpose content—all while saving you tons of time?

Enter AI. Specifically, tools like ChatGPT and Google's Gemini. If you've been hesitant about AI (like I was), I get it. But after using ChatGPT daily in my business, I can confidently say it has been a game-changer for my creativity and productivity.

In this post, I’m breaking down how I use AI strategically to spark creative ideas, streamline content creation, and stay consistent—without burning out.

Why Solopreneurs Struggle with Content Creation

Before we dive into AI solutions, let’s talk about some common struggles:

✅ Juggling content creation with client work – Between serving clients, marketing, and admin tasks, it feels impossible to create content consistently.

✅ Creative burnout – Some days, the ideas flow. Other days, staring at a blank screen feels like an Olympic event.

✅ Overwhelm with social media trends – New features, algorithm updates, and the pressure to post daily can leave you feeling behind.

✅ Not knowing what to say – Even if you have an idea, crafting the perfect post, caption, or email can feel like pulling teeth.

Sound familiar? That’s exactly where AI can help.

How AI Can Be Your Personal Content Assistant

1. Creating a Custom AI Assistant for Your Business

This is the #1 feature that changed everything for me!

Did you know you can create a custom AI assistant in ChatGPT? My podcast coach, Anna, introduced me to this, and my world exploded.

With ChatGPT's paid plan ($20/month), you can create personalized AI assistants (called GPTs) tailored to your business needs.

💡 How to create your own AI assistant:

1. Open ChatGPT and click "Explore GPTs" in the left-hand menu.

2. Click "Create" and give your AI a name and description.

3. Set up instructions so your assistant understands your brand voice, audience, and goals.

4. Save common conversation starters for quick prompts (e.g., "Generate 10 Instagram post ideas for female service-based solopreneurs").

My AI Assistants:
✅ Copywriting Assistant – A witty, strategic copywriter who helps me with Instagram captions and newsletters.
✅ Podcast Assistant – Helps me generate show notes, episode summaries, and blog content.
✅ Membership Assistant – Supports content planning for my membership, The Content Coven.

Imagine having a virtual content assistant that understands your brand and saves you hours of brainstorming—it's that good!

2. Brainstorming Instagram Post Ideas, Podcast Topics & Email Subject Lines

Struggling with what to post? AI can generate fresh ideas in seconds.

👉 Example Prompt: "Give me 10 Instagram post ideas for female solopreneurs in the coaching industry."

👉 Email subject lines? I copy & paste my newsletter content into ChatGPT and ask:
"Based on this content, generate 10 engaging subject lines that sound like me."

💡 Pro Tip: AI won’t perfectly match your voice, but it gives a great starting point. I always tweak responses to make them feel like me.

3. Writing Instagram Captions & Emails in Your Voice

AI can help craft captions, emails, and newsletters—without sounding robotic.

Instead of staring at a blank page, I:
✅ Paste my rough thoughts into ChatGPT.
✅ Ask it to refine or structure my ideas.
✅ Edit for tone & personal touch before posting.

👉 Example Prompt:
"Write a compelling Instagram caption about overcoming content creation burnout. Keep it witty, authentic, and under 150 words."

This cuts my writing time in half!

4. Turning Podcast Episodes into Blog Posts & Social Media Content

🚀 This is my new favorite hack!

Before, repurposing content felt exhausting. Now, I simply:
✅ Copy & paste my podcast transcript into ChatGPT.
✅ Ask it to create a 1,500-word blog post (like this one!).
✅ Use that same content for Instagram posts, LinkedIn articles, and newsletters.

Instead of reinventing the wheel, I let AI transform my existing content into multiple formats.

5. Repurposing High-Performing Content

If a post does well, why not squeeze more juice out of it?

✅ Take a popular Instagram carousel and ask ChatGPT to:
✔ Turn it into a LinkedIn post.
✔ Expand it into a podcast outline.
✔ Repurpose it into a newsletter intro.

👉 Example Prompt:
"Here’s my latest Instagram carousel [paste text]. Can you turn this into a short blog post?"

Reusing content = less stress & more visibility!

6. Using AI to Overcome Creative Blocks

We all have those days where ideas just won’t come. That’s when AI becomes my thought partner.

Instead of getting stuck, I:
✅ Type out a rough idea and ask ChatGPT to flesh it out.
✅ Use it to brainstorm engaging hook ideas.
✅ Ask it to outline a post when I don’t know where to start.

🚀 Game-changer: AI doesn’t replace your creativity—it helps you get unstuck faster.

Getting Started: Try AI for Just One Task This Week!

If you’re hesitant about AI, challenge yourself:

📌 Try ChatGPT for ONE task this week.

🔹 Brainstorm 10 Instagram post ideas.
🔹 Draft an email subject line.
🔹 Repurpose an old post into a blog.
🔹 Ask it to outline a sales page.

You’ll be shocked at how much time it saves.

Final Thoughts: AI Won’t Replace You—It’ll Supercharge Your Content Strategy

AI isn’t here to take over your business. It’s here to help.

🎯 It won’t replace your creative magic.
🎯 It will help you save time, spark ideas, and stay consistent.

I resisted AI for so long, but now? I can’t imagine running my business without it.

🚀 Your turn! DM me on Instagram @the.creative.bodega and tell me:

➡️ Have you used AI in your business?
➡️ What’s your biggest AI tip?

I’d love to hear your thoughts!

Resources to Link:

📌 Resources & Links Mentioned in this episode:
🔗 Try ChatGPT’s Custom GPTs
🔗 Explore Google’s Gemini AI
🔗 Studio Pizza Productions (Podcast Editing, tell Scott I sent you!)
🔗 Work with My Podcast Coach, Anna Dearmon Kornick

Connect with me:
🫶🏼 Follow me on Instagram for daily insights
🫶🏼 Join my 321 Create Newsletter for weekly content tips
🫶🏼 Check out The Content Coven Membership