🎙️ The Creative Bodega Podcast

Your Weekly Dose of Content Marketing Confidence

Are you a female solopreneur trying to grow your business on Instagram—but feeling overwhelmed by trends, content creation & tech updates? You’re far from alone!

Em wearing a grey shirt sitting on a couch smiling at the camera

👋🏼 What we're talkin' about on the podcast...

01 Content Marketing Made Simple
From Instagram strategy to repurposing content, you’ll learn how to market your business with ease—so you can spend less time creating and more time serving your clients. No more content overwhelm!

02 Building a Standout Personal Brand
Your brand is more than just colors and logos—it’s how you connect with your audience. We’ll chat about confidence, storytelling, and showing up authentically online to attract your dream clients.

03 Converting Followers into Clients
It’s not just about growing your audience—it’s about nurturing and converting them into paying clients. Learn how to create offers, sell without feeling salesy, and build a thriving business you love.

⏬ The Latest Episodes From The Podcast ⏬

  • Today

70: My Summer Bare Minimum Content Plan ($ Why Maintenance Mode Is a Strategy)

Your summer content doesn't have to be all-or-nothing. Maintenance mode is a real strategy. This is the 3-part system keeping my business moving while I enjoy July.

  • May 25

Content Pillars That Actually Convert: The 4-Part System for Solopreneurs

Your content pillars might be the reason your content feels scattered. Most solopreneurs were handed an incomplete framework, and it's quietly working against them. This is the rebuild.

  • May 18

Why Your Freebie Isn't Converting (and the Simple Fix With 6,930 Downloads to Prove It)

Your freebie isn't underperforming because of your niche. It's probably how it was built. Real download numbers inside, plus the four questions every freebie needs to pass.

  • May 11

67: 3 Pinned Posts Every Solopreneur Needs (And Why Yours Aren't Working)

  • Em Connors

Your pinned posts have three seconds to answer one question for every new visitor. Most solopreneurs are wasting those seconds. Three posts, three jobs, one framework to fix it.

  • May 4

66: The Single Static Post That Outperformed Everything I Made This Month

I spent 1 minute on a quote post. It got 43K views. Meanwhile, my 2-hour carousel? Crickets. Here's why simple wins.

  • Apr 27

65: Instagram Stories Strategy That Build Trust and Drive Sales (For Solopreneurs)

Stories feel like homework? Mine take zero planning and drive the most sales. Here's my coworker coffee chat approach.

  • Apr 20

64: This Instagram Mistake Is Costing You Hundreds of Leads

Your content isn't broken. Your conversion path is. Here's how to fix the missing link between posts and actual leads.

  • Apr 13

63: Why Your Content Design Affects Trust (And How to Fix It for Solopreneurs)

If your brain has to work too hard to read your content, people scroll. Here's how design affects trust (and sales).

  • Apr 6

62: 10 Things I Do to Get My Spark Back When I'm in a Content Rut

Content rut? You're not alone. Here are 10 things I do to get my spark back without forcing it or burning out.

  • Mar 30

61: The 7 Hook Types That Create Buy-In (Not Just Clicks) for Solopreneurs

Words freeze me. But I analyzed my top 10 hooks and found 7 types that create buy-in. Here's what actually works.

  • Mar 23

60: Why Your Email List Isn't Growing + My 4-Step Visibility Fix

  • Em Connors

Your freebie exists. Your newsletter is solid. But your list isn't growing. Here's the visibility problem you're missing.
Looking over Em's shoulder while she's working on her laptop

  • Mar 16

59: 7 Instagram Visual Fixes That Make Your Feed Enticing in 2026 (For Solopreneurs)

Your Instagram feed is either enticing people or quietly repelling them. Here's how to fix it without a design degree.

Build a Brand That Sets You Apart 🙋🏼‍♀️

Whether you're navigating the ups and downs of entrepreneurship, looking for ways to grow your brand on Instagram, or simply want to create content with more confidence and ease, this podcast is for you!

Em smirking and gazing off to the side looking out of a window, wearing a grey shirt with ruffled sleeves

hello there...

I’m Em Connors! 👋🏼

I made 6-figures in the first 2 months of 2023 working during school hours (9a-3p, AKA when my kiddos are in school). ⁠

It's what I consider to be the dream ✨come true✨⁠

I did a few things CONSISTENTLY to leave my 9-5 to become a full-time solopreneur/online course creator/emotionally stable, happy, and available wife + mama. 🙋🏼‍♀️⁠

⁕ I chose ONE social media platform⁠ (IG, duh)

⁕ I learned it inside and out⁠

⁕ And I posted 6x a week for 5 months leading up to my first course launch⁠

Let me teach you how to batch 30 days of content in 5-6 hours WHILE working a 9-5 and mom'ing two toddlers.⁠

Weekly newsletter

"Em, your newsletter is literally the only one I read; it's got SO much value in it!"

Not to brag, but my weekly newsletter KINDA ROCKS 🤘🏼⁠

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