🎙️ The Creative Bodega Podcast

Your Weekly Dose of Email + Personal Brand Confidence

You're a female solopreneur who knows you should build an email list, but it keeps sliding to the bottom of your to-do list. Meanwhile, you're pouring hours into content that disappears in 24 hours.

Let's build the one asset you actually own!

Em wearing a grey shirt sitting on a couch smiling at the camera

👋🏼 What we're talkin' about on the podcast...

01 Email + Newsletters Made Simple
The one asset you actually own is your email list. I'll show you how to start it, grow it, and write it without dreading the blank page. No more content that vanishes by tomorrow.

02 A Personal Brand People Remember
Your brand is how people feel when your name lands in their inbox. We'll talk about showing up as yourself, telling the stories only you can tell, and building the kind of trust that turns into sales.

03 Turning Subscribers into Clients
Growing your list is step one. The money is in nurturing those people and launching to them. Learn how to sell without feeling gross, so your list becomes your most reliable revenue.

🎧 The Latest Episodes From The Podcast

  • Oct 12

89: The 3 Things I Give AI So My Newsletter Still Sounds Like Me

Your AI draft sounds generic because nothing of yours is in it. Give it these 3 things and it starts sounding like you.
Em in a light pink sweater sitting behind a laptop smiling with a podcast mic to the side

  • Oct 2

88: 5 Ways to Grow Your Email List Without Adding More Social Media

Your list doesn't need another platform. It needs the places you already show up to work harder. Start with these 5 moves.

  • Sep 28

87: The One Good Freebie Method: How to Build a Freebie AI Can't Copy

Your list doesn't need another freebie. It needs one good one. Build the freebie AI can't copy in 4 simple steps.

  • Sep 21

86: 4 Free Instagram Moves That Grow Your Email List (No New Apps)

You do not own Instagram. You own your list. Four free moves that make your profile grow it, no new apps required.

  • Sep 14

85: Why I'm Going All In on Email (& Done Being the Posting & Instagram Girl)

That pivot you think happened overnight? Mine took six years and a pile of signals I kept ignoring. Slow is not the same as failing.

  • Sep 7

84: The 5 Excuses Keeping You From an Email List That Actually Sells

You don't have a time problem or a platform problem. You have a pile of excuses. Let's hold the 5 biggest up to the light.

  • Aug 31

83: How I Never Run Out of Newsletter Ideas (Or Stare at a Blank Page)

You sit down to write your newsletter and go completely blank. That's not an ideas problem, it's a structure one. Here's the fix.

  • Aug 24

82: The Real Reason You Keep Ghosting Your Email List (It's a System, Not You)

You built the email list. Then you ghosted it. It's not a discipline problem, it's a missing system. Here's the fix for the blank page.

  • Aug 17

81: I'm Done Teaching the Thing That Built My Name (Going All In on Email Marketing)

You can be great at something, known for it, and still know it's not your forever. Why I'm walking away from what built my name.

  • Aug 10

80: Ep6: Nobody Told Me How to Stay Consistent With Content When Motivation Disappears

You post something you're proud of and it lands with a thud. Here's what keeps you showing up anyway when the results go quiet.

  • Aug 3

79: Ep5: Nobody Told Me No One Is Watching That Closely on Instagram

You think everyone's watching. They're not. Here's why the fear never leaves, and why you should hit publish anyway.

  • Jul 27

78: Ep4: Nobody Told Me These Habits Were Keeping Me Invisible

  • Em Connors

Your content isn't the problem. A handful of quiet habits are keeping you invisible, and one small shift fixes each.
Em smirking and gazing off to the side looking out of a window, wearing a grey shirt with ruffled sleeves

hello there...

I’m Em Connors! 👋🏼

I built a business that gets me to the bus stop for my kids. Not because I posted more, but because I finally built the one thing I owned outright: my email list.

The dream was to leave my 9-5, become a full-time solopreneur, and be a happy, present wife and mama. ✨

I grew to 120K+ followers on Instagram doing it. Three years in, I crossed seven figures. But what quietly held it all together was my email list.

I've sent a newsletter nearly every week since October 2020. Through algorithm changes, follower dips, and the weeks I had nothing clever to say. That list is the one thing no platform can take from me.

So after 6 years teaching women to post on Instagram, I'm going all in on the asset I'd build first if I started over today: email.

Let me walk you through starting your email list, one simple step at a time. 📮

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"Em, your newsletter is literally the only one I read; it's got SO much value in it!"

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